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Common Design Process Errors

  • Did not give customer needs top priority
  • Inadequate product specification
  • Selected concept before fully defining the specifications
  • Inadequate external search during concept generation
  • More analysis or prototyping needed during concept selection
  • Poorly defended concept selection
  • Build-and-break instead of model & simulate
  • Poor documentation
  • Dysfunctional team
  • Did not implement management plan
Tacoma Narrows Bridge, 1940